In collaboration with Payame Noor University and Iranian Association For Environmental Assessment (IAEA)

Document Type : Science - Research

Authors

1 PhD student, Department of Management, Faculty of Humanities, Islamic Azad University, Qeshm Branch, Qeshm, Iran

2 Department Of Business and accounting Management, Faculty Of Management And Accountancy, University Of Hormozgan, Bandar Abbas, Iran

3 Assistant Professor, Department Of Industrial And Public Management, Faculty Of Management And Accountancy, University Of Hormozgan, Bandar Abbas, Iran

Abstract

The present study presents the travel pattern of tourists in the economic crisis of the tourism industry by using the qualitative method, emphasizing the power of ecology with the foundation's data approach. The research was exploratory and content analysis was used to extract general indicators and interviews were used in the data theory section of the foundation to extract specific indicators. The statistical population of this research in the qualitative part was experts and specialists and experts in the field of tourism and marketing management. There were 15 people with at least a master's degree, and this process reached theoretical saturation. Validity through experts and reliability through re-examination or expert visits were used. In this research, content analysis method and foundational data theory with MAXQDA software were used to provide a qualitative model. In order to present the model according to the results of the interviews and analysis, economic sanctions, change in the amount of income, change in the type of advertising for tourism, change in the attitude of tourists, change in investment in the tourism sector, change in attitude - reduction / elimination Foreign trips - increasing nature tourism - identifying more tourist areas - knowing the time of sightseeing - promoting local / traditional ecotourism - increasing the use of travel insurance - preventing the reduction of cultural exchange between ethnic groups and nations.

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