نوع مقاله : علمی-پژوهشی
نویسندگان
1 دانشجوی دکترا، گروه مدیریت، دانشکده علوم انسانی، دانشگاه آزاد اسلامی واحد قشم، قشم، ایران
2 استادیار، گروه مدیریت بازرگانی، دانشکده مدیریت و حسابداری، دانشگاه هرمزگان، بندرعباس، ایران
3 حسین منصوری، استادیار گروه مدیریت صنعتی و دولتی، دانشکده مدیریت و حسابداری، دانشگاه هرمزگان، بندرعباس، ایران
چکیده
کلیدواژه‌ها
موضوعات
عنوان مقاله [English]
نویسندگان [English]
The present study presents the travel pattern of tourists in the economic crisis of the tourism industry by using the qualitative method, emphasizing the power of ecology with the foundation's data approach. The research was exploratory and content analysis was used to extract general indicators and interviews were used in the data theory section of the foundation to extract specific indicators. The statistical population of this research in the qualitative part was experts and specialists and experts in the field of tourism and marketing management. There were 15 people with at least a master's degree, and this process reached theoretical saturation. Validity through experts and reliability through re-examination or expert visits were used. In this research, content analysis method and foundational data theory with MAXQDA software were used to provide a qualitative model. In order to present the model according to the results of the interviews and analysis, economic sanctions, change in the amount of income, change in the type of advertising for tourism, change in the attitude of tourists, change in investment in the tourism sector, change in attitude - reduction / elimination Foreign trips - increasing nature tourism - identifying more tourist areas - knowing the time of sightseeing - promoting local / traditional ecotourism - increasing the use of travel insurance - preventing the reduction of cultural exchange between ethnic groups and nations.
کلیدواژه‌ها [English]
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